While they are preparing to host the Wine Sister's Vlog Show...
Wine Sisters of the Vine: Cheers For Change
TOGETHER THEY ARE THE WINE SISTERS OF THE VINE who decided it was time to add some CHEERS TO CHANGE by amplifying a diverse spectrum of peoples voices in the wine & hospitality industries who are making a DIFFERENCE IN THEIR COMMUNITIES.
Welcome to Flor
Sanchez
Social Media Strategist & Marketing Intern who keeps the Wine Sisters current
FLOR IS BI-LINGUAL SOCIAL MEDIA, MARKETING AND SCHEDULING STRATEGIST KEEPING THE WINE SISTERS CURRENT
Meet The Team
How Wine Sisters Blog Got Started
Kerry and Regina met at a wine bloggers conference in Paso Robles and immediately bonded over a glass of old world zinfandel, and didn't quit talking the whole night. Somewhere in there Kerry lost her shoe, Regina left her cosmetic bag on the bus and at the end of the night they missed the bus entirely. They talked about race, they talked about wine, they talked about their various experiences in the wine industry on the west and east coasts, and developing their brands as female entrepreneurs.
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And they talked about the industry stuff that's hard to address - like inclusivity (or lack of), the disproportionate number of people, including women and people from diverse races in the wine industry, and how many commonalities they shared despite living 4,000 miles away from each other on the west and east coasts of the United States.
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By the end of the conference, they were calling each other my "wine sister."
Flash forward to 2020. Corona Virus and protests over Black lives being inhumanely ended dominated the United States dialogue.
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So Regina from Georgia and Kerry from Oregon decided to do something positive in a world turned negative. They chose to focus on connection, community and commonalities instead of banalities; amplifying diverse voices in the industry who are making a difference in their communities.
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Wine Sisters was created over a series of Zoom calls, in honor of wine sisters, and brothers - Wine Sisters - Cheers To Change.